Dr. Gohar Khan is a computational social scientist with expertise in social media analytics, social network analysis, network data visualisation, social media strategy, and network science. He is author of the Amazon's top selling book, "Seven Layers of Social Media Analytics" which offers one of the first practical frameworks for understanding social media data. Khan is a well trained social media researcher and educator; his research work on social media has appeared in dozens of refereed journals, conference proceedings, and books. Through out his career, Khan has helped several organisations make sense of their social media big data. He is also a Senior Lecturer of Digital Business at the Waikato Management School in New Zealand where he teaches digital business and investigates the link between social media and competitive advantage.
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